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Mutt Industries: Experiential

Mutt, an indie creative agency in Portland asked me to create an interactive experience for their Design Week open house event. Their only ask is that it would be something that people wouldn’t forget.

 I created a giant paper mache heart made out of old agency decks in the recycling bin. I then hid blood packets in the heart.

I created a giant paper mache heart made out of old agency decks in the recycling bin. I then hid blood packets in the heart.

 Design week attendees took turns shooting arrows at the heart, searching for the blood packets. Only one purse was a casualty.

Design week attendees took turns shooting arrows at the heart, searching for the blood packets. Only one purse was a casualty.

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 The heart still hangs in corner of their office to this day.     Credits:   Designer: Myray Reames  Helping Hands / CD: Alex Derwin   ECD: Steve Luker  Agency: Mutt Industries

The heart still hangs in corner of their office to this day.

Credits:

Designer: Myray Reames

Helping Hands / CD: Alex Derwin

ECD: Steve Luker

Agency: Mutt Industries